Filcro Media StaffingFilcro Media Staffing Broadasting Executive Search Services Offered and Media Management Consulting Firms for Broadcasting Firms by Filcro Media Staffing Tony FilsonFilcro Media Staffing
Filcro Media Staffing Media And Broadcasting Executive Search

International Sports Marketing Executive Search Case History Review

Executive Vice President
International Sports Marketing and Business Development

International Sports Marketing Executive Search

International Sports Marketing and Media Executive Search Tony FilsonInternational Sports Marketing and Media Executive Search Tony Filson

Media Executive Search for Sports Media Companies Tony Filson Filcro Media Staffing

Filcro Media Staffing Sports Business Development Recrutiment and Sports Development Executive Search Firms Tony Filson Officer in Charge of SearchFilcro Media Staffing Sports Business Development Recrutiment and Sports Development Executive Search Firms Tony Filson Officer in Charge of Search

Monetizing Sports Media Content across multiple media platforms by Filcro media Staffing and Tony Filson as Officer in Charge of SearchMonetizing Sports Media Content across multiple media platforms by Filcro media Staffing and Tony Filson as Officer in Charge of Search

Filcro Media Tony Filson Filcro Media

 



 

Location

New York, NY

Reports to

CEO

Client

Diversified U.S. based global sports and media company

Search

EVP International Sports Marketing and Business Development

Officer in Charge

Tony Filson Filcro Media Staffing

 

 


 

Client Situation

The CEO met with Filcro Media Staffing in New York to discuss the strategic business goals of the organization across multiple media platforms in domestic and international markets to conduct an international sports marketing executive search. 

The CEO’s objective was to identify an executive who could function with autonomy to monetize the organization in new businesses globally and to a greater extent, in the businesses they were currently engaged in.

As the dominant global leader in their space the CEO realized that their prevailing dominance had caused  complacency and there was a need to identify an executive who could move the company forward from a revenue and participation perspective to eliminate any competitors from gaining significant market share and set new standards for monetizing the firm’s assets.

The CEO granted Filcro Media Staffing  autonomy to formulate a job description, compensation and where the executive would be based to assure that the revenue and business objectives could be met at the cadence prescribed.

Industry and Sector inclusion for this executive search

  • Sports Marketing / Sports Product Monetization
  • Talent Agencies and Sports Talent Representation
  • Sports - TV Broadcast Networks and Cable TV Networks
  • Major MSO Operators
  • Motion Picture Studios
  • Sports Franchise Ownership
  • Sports Leagues
  • Sports Licensing and Sports Business Affairs Organizations

Filcro Media Staffing was Retained

The CEO was aware of Filcro Media Staffing’s reputation in the media businesses that provided the organization's  core revenue streams.  Cable Broadcast, On Demand, Pay-Per-View, Telecommunications, MSO, Mobile and Multinational Media Conglomerates were all apparent clients of the firm.  The CEO was an exceptional executive who was about to change over twenty years of legacy media modality and he was doing it with bravado.  There was a clear commitment by the executive personally and professionally to revolutionize the relationship between sports,  sports personalities, athletes, the media industries, advertising agencies and the dominant global advertisers related to the demographics offered by the firm.  

Some of the Challenges Facing the New Executive

  • Implementing business process not inherent to the sports industry
  • Establishing new revenue streams outside of traditional sports broadcast and franchise ownership 
  • Renegotiating deals to include cross-platform entities as primary as opposed to secondary participants 
  • Engage multinational media conglomerates to produce content specific to tent pole events, talent and their associated domestic and international markets
  • Branding, merchandising and licensing in nontraditional markets
  • Building infrastructure to emulate business practices in the United States, Europe, South America and Asia

Filcro Media Staffing’s Recruitment Solution

The new Executive Vice President is from one of the leading talent representation organizations in the world.  The CEO and new EVP have established a quick and strong relationship based on mutual respect and trust.  The success of this search has been documented and noted by the sports industry and written about in the world's largest publications as a true success story.

Filcro Media Staffing was honored that we were retained to bring this sports executive search to fruition. The New EVP has positioned our client as the #1 generator of revenue in this space in the world.  The search has been a great success.  It was an amazing experience for everyone involved to bring this talented CEO and EVP together and watch the way they transformed an entire industry.


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Cable TV & MSO

Broadcast TV

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DOOH

 

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An International Sports Marketing Executive Search by Filcro Media Staffing

Filcro Media Staffing, All rights reserved, Filcro Media Staffing -International Media and Broadcasting Executive Search Firms - Selected Case Histories of TV Sports licensing and sponsorship, TV Sports Production and TV Sports Business Development executives identified through executive searches conducted by Filcro Media Staffing.

  

Media and broadcasting executive search firms across multiple media platforms. Tony Filson Officer in Charge of Search Filcro Media Staffing - 1985 - 2016 All Rights Reserved. http://www.ExecutiveSearch.TV  Filcro Media Staffing, Inc.