Director Digital Advertising Operations Music TV Networks
Location New York, NY – Midtown Manhattan Compensation $100,000 to $140,000 based on experience plus equity and benefits
Summary One of America’s noted music entertainment brands broadcasting across digital, mobile, OEM and OTA media platforms is seeking a Director of Digital Advertising Operation to be based in New York City.
Known as a leader in embracing advanced digital advertising operations technology, the firm is seeking an advertising operations professional who enjoys working internally and externally with technology that optimizes the advertising operations process.
This is a rare opportunity for a person seeking career growth and a vested interest in the continued commercial success of America's most innovative music and music entertainment brand.
Description
Manage all publisher partnerships to optimize inventory to increase yield
Manage publisher network to optimize for pricing, packaging of media, advertising placements
Work with finance to establish best practices for monthly invoicing
P/L for programmatic business, review analytics of audience/publishers to determine best practices for programmatic, direct and data clients
Manage all aspects of revenue management as it relates to ad inventory
Point person for all 3rd party relationships including DSP/SSP’s, Verification systems (DoubleVerify, IAS, Moat, etc.), Data (Lotame, Bluekai, etc.), Comscore, etc.
Manage advertising programs, site ad tag configurations and troubleshooting, and custom advertising implementations.
Partner with or direct Sales, Yield, Product, and Technology and vendors to identify and implement new solutions with Company's ad serving technology.
Act as primary point of contact for proper ad integration
Responsible for ensuring that sites are tracked for traffic assignment purposes
Daily management including trafficking, pacing, optimization, and reporting of ad campaigns.
FTP and testing of all ad creative for compliance of site specifications as well as functionality.
Manage creative collection; obtain client approvals and inter-department communication.
Manage all ad creative and site specifications for compliance as well as functionality.
Responsible for reporting requests.
Required
5-8 years of related digital advertising operations experience with a history of increased responsibility and autonomy.
A solid understanding and operational experience with the programmatic, ad network and ad serving process with knowledge and experience with the listed systems in this job description above.
A love and interest in media technology, knowledge of OAS highly desired.
A desire to work in a music oriented company across all music genres
Maturity, solid work ethic, ability to work internally and externally with varied levels of business, technical and creative professionals.
Start-up experience required and ideal for a self-starter who wants to enjoy a vested interest in one of America's leading music entertainment companies.
A true LOVE of music!
Contact
Digital Sales Operations Recruitment Filcro Media Staffing - Music Group New York, NY 10017
Media and broadcasting executive search firms across multiple media platforms. Tony Filson Officer in Charge of Search Filcro Media Staffing - 1985 - 2015 All Rights Reserved. http://www.ExecutiveSearch.TV Filcro Media Staffing, Inc.
